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Limassol
The Display RTB Manager will be a part of TopFX marketing team and will lead the company's Display strategy and techniques providing daily optimization and strategy overall.
This role requires a strong understanding of programmatic and RTB, as well as of all aspects of digital marketing, in order to develop the strategy and effectively run day-to-day execution.
Responsibilities:
- Plan, execute, optimize, scale, and improve performance of targeted campaigns
- Ensure RTB campaigns are meeting all critical objectives/goals
- Work with team members to develop the strategy that meets Company’s goals
- Manage relationships with Ad Networks and Publishers, RTB media delivery through direct ad exchange access from 3rd party platforms
- Identify and report on key performance indicators and opportunities for improvement on a regular basis.
- Drive continued innovation and best practice implementation, regularly sharing your knowledge with the marketing team and top executives
- Work with all team functions - marketing, creative, product management to implement search engine optimization recommendations such as site audits to ensure compliance with best practices
What we offer:
- Attractive remuneration package
- Health insurance
- Friendly working environment
- Regular company events
- Personal development opportunities
- And much more
Requirements
- Bachelor's Degree required; Marketing Degree preferred
- At least 2 years in a hands-on role managing programmatic campaigns and a proven track-record of delivering qualified traffic
- At least 3-4 years of total marketing experience
- Strong understanding of the overall digital marketing ecosystem
- Experience managing digital campaigns internationally - in targeting customers in specific international regions/countries
- High attention to details, strong analytical skills and the ability to make data-driven decisions
- Fluent in Russian and English
